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No box office killing for big-budget ‘Jack the Giant Slayer’

‘Jack the Giant Slayer,’ the first big-budget action film of the year, was anything but a killer at the weekend box office. ‘Jack,’ a retelling of the ‘Jack and the Beanstalk’ fairy tale, earned the No. 1 spot on domestic box office charts with $28 million in ticket sales in U.S. and Canadian theaters, according to studio estimates compiled by Reuters on Sunday.But that was an underwhelming start for a 3D movie that cost $189 million to produce, plus tens of millions more to market.
‘Jack the Giant Slayer’ also grossed $13.7 million from 1,824 screens in 10 Asian markets.
Comedy ‘Identity Thief’ took in $9.7 million to capture second place, and new adult comedy ‘21 and Over’ finished in third place on domestic charts with $9 million in ticket sales from Friday through Sunday.
Low-budget horror sequel ‘The Last Exorcism Part II’ took the No. 4 slot with $8 million, according to studio estimates. ‘Jack’ clearly was not a great opening by any means, said Phil Contrino, vice president/chief analyst with Boxoffice.com.
‘But I wouldn’t rush to call the film a financial flop just yet because overseas growth can really save a movie, and I feel that this is a movie that could do really well in other territories and make up for the fact that the North American haul was a little bit underwhelming.’
The movie stars Nicholas Hoult as a young farmer who ventures into the land of the giants to save a kidnapped princess. The film received a mixed reception from critics. As of Friday, 49 percent of reviews recommended the movie on aggregation website Rotten Tomatoes.

Source: New Age




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